Cassandra Gemmell

Studying Anthropology and Art History at the University of Toronto as an undergraduate student, Cassandra Gemmel became interested in the theoretical and technicals methods employed by anthropologists, artists and art historians to reflect upon cultural processes. In particular, she has focused on how these cultural practitioners have chosen to approach the distillation of cultural knowledge, whether scholarly or otherwise, into a finished product. In her future research as a Graduate student studying Contemporary Art, Design and New Media at OCAD University she will explore this intersection between Contemporary art, film, old and new media and ethnography. She endeavours to identify or expose the inherited schemata and conventions each anthropologist or artist adhered to when producing their ethnographic work. She will attempt to approach each work or visual product not as static objects but as active social agents capable of producing new meaning. Overall, she seeks to advance the consideration of artistic works to not be interpreted solely as communicators of cultural knowledge to be read by specialists, but as live sites where cultural knowledge can be produced.

Cassandra Gemmell