Jingyi Cao

Jingyi graduated from the University of Toronto on June 2019. She majored in Economics and Anthropology (Social-cultural and linguistic). As one of many Chinese international students in UofT, she focused on the life of international students and new immigrants, how they adapted the life in Canada, and how their culture is portrayed in mainstream Canadian/ Western society. Jingyi is also interested in all types of advertisements, how they are related to all sorts of cultural and political ideologies, and how images of various subjects are portrayed and distorted on the advertisements, for the purpose of political or economic agenda. She is intrigued by the social impact of such image representation. For the lab project, Jingyi discovered the cultural representation of Chinese New Year on mainstream western media, especially in the luxury fashion industry. She is about to start a master program of Global Media at the University of Westminster. In the future, she is planning to study the intriguing dynamics between capital market, political ideology and media product such as movies, music, and TV shows. Apart from her academic interest, Jingyi enjoys taking photographs and documenting her daily lives, which she is happy to share on her Instagram account.

Jingyi Cao